Survey Results - Looking to 2024
We surveyed 400 of our commercial clients to discover how 2023 was for their business and how they’re feeling about 2024. Here are the results:
TOP 20 BIGGEST CHALLENGES IN 2023:
- 43% Inflation/Shrinking Margins
- 28% Workforce Issues
61% said rising interest rates and inflation had a mild effect on business in 2023.
Concern about the upcoming election affecting policies related to their business:
- 44% Significant Concern
- 40% Mild Concern
- 5% Not Concerned
38% of businesses are planning to add to their workforce!
What direction do you think the US economy will move in this year?
- 27% Slightly better
- 38% Slightly worse
- 2% Significantly better
- 9% Significantly worse
- 24% No significant change
New Year's Resolutions?
- 60% Didn't make New Year's resolutions
- 35% Made New Year's resolutions and working toward them
- 5% Created resolutions but haven't followed through
56% believe Bitcoin is overhyped and won't reach $100k this year.
In 2024, 35% believe an improved economy will have the most significant impact on their business, while another 35% believe hiring the right people is crucial.
Top 3 Presidential Election Predictions:
- 47% Trump
- 55% Trying not to think about it
- 19% No idea
Super Bowl Predictions:
Only 7% correctly predicted that the Chiefs would win. At 44%, the top vote was “couldn’t care less” who wins.
